Guy Adams

I'm Guy Adams, CTO and co-founder of DataOps.live, the Data Products company. With 20+ years leading software development organizations, I'm focused on the intersection of DataOps, artificial intelligence, and cloud data platforms — helping organizations build the infrastructure that turns raw data into trusted, actionable decisions.

I'm a co-founder of the TrueDataOps movement, one of the principal authors of the 7 Pillars of DataOps, and co-author of both DataOps for Dummies and Data Products for Dummies (with Sanjeev Mohan and Justin Mullen). I've been recognized as a Snowflake Data Hero for four consecutive years, and was named Snowflake Global #1 Data SuperHero.

What I focus on

DataOps — I help teams adopt CI/CD practices for data, implement automated testing and monitoring, and build pipelines that are fast, observable, and trustworthy. The goal is always the same: reduce the time between a question being asked and an answer being delivered.

AI & Machine Learning — I focus on the practical side of AI: getting models into production, building the data infrastructure that feeds them, and designing architectures where LLMs and traditional ML coexist effectively. I care less about what's theoretically possible and more about what actually ships.

Snowflake — Deep expertise across Snowflake's architecture, from performance optimization and cost management to Snowpark, Cortex, and the broader ecosystem. I help organizations get the most out of the platform — not just technically, but strategically.

Background

DataOps.live was born from my experience running a tech-forward systems integration firm in England. While building advanced analytic solutions, we noticed a critical gap: software development had DevOps, but data engineering had no equivalent methodology. We created DataOps to fill that gap — bringing the same engineering discipline, automation, and reliability to data that DevOps brought to software.

I studied at Imperial College London (1996–2000) and have spent my career at the intersection of software engineering and data infrastructure.

Get in touch

I write regularly about these topics on my blog. You can also find me on LinkedIn and GitHub.